The Client
J'S Woodpecker
The Story
What began as a family business has become one of Atlanta’s most trusted tree care companies. J’s Woodpecker Tree Service delivers healthy, beautiful trees and safer, more attractive properties. We started with a standout logo and expanded to a full suite of marketing materials, signage, and promotional items.
Logos and Color Palette
When designing the logo, we took cues from the Pileated Woodpecker’s bold crest and distinctive, mask-like markings. Its natural palette of red, black, and white proved the perfect fit—delivering the strong, athletic feel the client wanted while setting the brand apart from the green-and-brown tones so common among competitors.
Black
#000000
White
#FFFFFF
Red
#CF142F
